# Alternatives to Umami

Simple, fast, privacy-focused analytics.

Umami ranks #1 of 10 in Web analytics, with an Alt Score of 93. It is licensed under MIT, open source with paid hosting and available on the web. 11 of 12 checklist rows are verified against a public source.

Source: https://altcatalog.com/alternatives/umami/
Category: Web analytics

## Where Umami stands out

- **Cookieless / no consent banner** — 5 of 10 apps with a verified answer have this
- **Open source** — 5 of 10 apps with a verified answer have this

## Overview

- **Who it's for**: Developers, website owners, and privacy-conscious teams who want Google Analytics-style traffic insights without cookies or third-party data sharing, and who may prefer to self-host their analytics stack.
- **What you get**: A lightweight web analytics dashboard showing visitors, pageviews, referrers, devices, and events without using cookies, making it cookie-consent-banner-free and GDPR/CCPA friendly. It's open source, so you can self-host it (Node.js + PostgreSQL/MySQL, or Docker) or use Umami's hosted cloud version. Supports tracking unlimited websites from a single instance with one small JavaScript snippet.
- **How it works**: You add a single tracking script tag to your website's pages (or install via a framework plugin), and Umami begins recording pageviews and custom events. Data is then viewable in a web dashboard, either self-hosted or on Umami's cloud.

## Profile

- **License**: MIT (verified 2026-07-11)
- **Pricing model**: OSS + paid hosting (verified 2026-07-11)
- **Starts at**: ?
- **Platforms**: Web
- **Status**: active (verified 2026-07-11)

## Ranked alternatives

| # | App | Alt Score | Licence | Platforms |
|---|-----|-----------|---------|-----------|
| 1 | [Plausible](https://altcatalog.com/alternatives/plausible.md) | 89 | AGPL-3.0 | Web |
| 2 | [PostHog](https://altcatalog.com/alternatives/posthog.md) | 89 | MIT | Web |
| 3 | [Pirsch](https://altcatalog.com/alternatives/pirsch.md) | 85 | AGPL-3.0 | Web |
| 4 | [Matomo](https://altcatalog.com/alternatives/matomo.md) | 81 | GPL-3.0 | Web |
| 5 | [Simple Analytics](https://altcatalog.com/alternatives/simple-analytics.md) | 78 | Proprietary | Web |
| 6 | [Mixpanel](https://altcatalog.com/alternatives/mixpanel.md) | 70 | Proprietary | Web |
| 7 | [Fathom](https://altcatalog.com/alternatives/fathom.md) | 66 | Proprietary | Web |
| 8 | [Microsoft Clarity](https://altcatalog.com/alternatives/microsoft-clarity.md) | 59 | ? | Web |
| 9 | [Google Analytics](https://altcatalog.com/alternatives/google-analytics.md) | 55 | Proprietary | Web |

Alt Score = Verified coverage (90%) + Visibility (10%). See https://altcatalog.com/how-alt-score-works/

## Feature comparison

Legend: Yes / No / Partial / ? (not verified).

| Web analytics checklist | Umami | Plausible | PostHog | Pirsch | Matomo | Simple Analytics |
|---|---|---|---|---|---|---|
| Pricing model | OSS + paid hosting | OSS + paid hosting | OSS + paid hosting | OSS + paid hosting | OSS + paid hosting | Freemium |
| Starts at | ? | $9/month | ? | $6/month | €29/month | €20/month |
| License | MIT | AGPL-3.0 | MIT | AGPL-3.0 | GPL-3.0 | Proprietary |
| Platforms | Web | Web | Web | Web | Web | Web |
| Cookieless / no consent banner | Yes | Yes | Partial | Yes | Partial | Yes |
| Self-hostable | Yes | Yes | Yes | Partial | Yes | ? |
| Script size | Yes | Yes | ? | Yes | ? | Yes |
| Event tracking | Yes | Yes | Yes | Yes | Yes | Yes |
| Funnels | Yes | Yes | Yes | Yes | Partial | Yes |
| Session replay | ? | No | Yes | ? | Partial | ? |
| Data ownership / export | Yes | Yes | Yes | Yes | Yes | Yes |
| EU hosting option | Yes | Yes | Yes | Yes | Yes | Yes |
| Real-time dashboard | Yes | Yes | Yes | Yes | Yes | Yes |
| Free tier limits | Yes | Partial | Yes | Partial | Yes | Yes |
| API access | Yes | Yes | Yes | Yes | Yes | Yes |
| Open source | Yes | Yes | Yes | Yes | Yes | No |

## Sources

Sources for Umami. Each alternative is sourced on its own page.

- **Platforms**: Web — <https://docs.umami.is/docs> (verified 2026-07-11)
  - Quote: “The tracking script is under 2KB. It won't slow down your site.”
- **License**: MIT — <https://github.com/umami-software/umami/blob/master/LICENSE> (verified 2026-07-11)
  - Quote: “MIT License”
- **Pricing model**: OSS + paid hosting — <https://github.com/umami-software/umami/discussions/1672> (verified 2026-07-11)
  - Quote: “And of course, self-hosting will always be free.”
- **Status**: active — <https://docs.umami.is/docs/cloud/faq> (verified 2026-07-11)
  - Quote: “Umami Cloud servers are located in the US and EU and adhere to GDPR and CCPA regulations.”
- **Cookieless / no consent banner**: Yes — <https://docs.umami.is/docs/faq> (verified 2026-07-11)
  - Quote: “Umami does not use any cookies in the tracking code.”
- **Self-hostable**: Yes — <https://docs.umami.is/docs/faq> (verified 2026-07-11)
  - Quote: “Umami is open source and can be self-hosted on your own infrastructure.”
- **Script size**: Yes — <https://docs.umami.is/docs> (verified 2026-07-11)
  - Quote: “The tracking script is under 2KB. It won't slow down your site.”
- **Event tracking**: Yes — <https://docs.umami.is/docs/track-events> (verified 2026-07-11)
  - Quote: “Besides pageviews, Umami is also able to track events that occur on your website.”
- **Funnels**: Yes — <https://docs.umami.is/docs/funnel> (verified 2026-07-11)
  - Quote: “Umami Funnel helps you understand the conversion and drop-off rate of users.”
- **Data ownership / export**: Yes — <https://docs.umami.is/docs/cloud/faq> (verified 2026-07-11)
  - Quote: “Yes, all of your data can be exported from Umami Cloud.”
- **EU hosting option**: Yes — <https://docs.umami.is/docs/cloud/faq> (verified 2026-07-11)
  - Quote: “Umami Cloud servers are located in the US and EU and adhere to GDPR and CCPA regulations.”
- **Real-time dashboard**: Yes — <https://docs.umami.is/docs/api/realtime> (verified 2026-07-11)
  - Quote: “Realtime stats within the last 30 minutes.”
- **Free tier limits**: Yes — <https://docs.umami.is/docs/cloud/faq> (verified 2026-07-11)
  - Quote: “Yes! Umami Cloud's Hobby plan is completely free. Great for personal projects and low traffic websites.”
- **API access**: Yes — <https://docs.umami.is/docs/api> (verified 2026-07-11)
  - Quote: “Umami allows you to pull data directly by calling the application's API endpoints.”
- **Open source**: Yes — <https://docs.umami.is/docs/faq> (verified 2026-07-11)
  - Quote: “Umami is open source and can be self-hosted on your own infrastructure.”

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Ranked by verified data, never by who paid. https://altcatalog.com/trust/